LinkedIn, a social network focused around the working world with nearly 400 million members, is well known for how it uses algorithms to suggest potential business connections and jobs based on your profile. Now, it’s injecting more data analytics into another part of its platform: job listings. Today LinkedIn is taking the wraps off a new version of its Jobs section, where — alongside details about the job itself — you can now see more data about the company, who works there, and how you compare to previous applicants. The new look will be rolled out to 10% of LinkedIn’s English audience today, covering the U.S., Canada, India, the UK and Australia. A LinkedIn spokesperson says it will be expanding deeper into that base, as well as to other regions internationally, early next year. Pricing for job listings remains the same. You can think of LinkedIn’s revamped jobs listings as a complement to the other side of the hiring coin: LinkedIn recently made a big upgrade of its recruitment products as well, also with a much bigger use of its wider database of people. For LinkedIn, the thinking seems to be that creating a better job hunting experience could lead to the feature being used more. And in turn, that could lead more employers to paying to post listings in the first place (or so LinkedIn hopes). And given that there are dozens of places online to look for jobs today, LinkedIn understands that it needs to go beyond the basics in order to stand out. The new features include a chance to look at profiles of existing employees at the company who hold similar jobs, and potentially connect with them. You can also see who in your network is connected through to the company.
Source: LinkedIn Revamps Its Jobs Listings With Big Data Analytics | TechCrunch
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